Behavioral Health Growth · Technology · Websites

Systems that scale.
Sites that convert.

Strategic consulting for behavioral health organizations ready to grow. From startup to 8-figure exits, I help companies build the technology, teams, and processes that drive admissions — and now I build the websites that bring them in.

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8+

Figure exits led

$100M+

Marketing budgets managed

10+

Years in behavioral health

25+

BH organizations

01 About

Samuel Hessler
Samuel Hessler Founder & Principal · Palm Beach Gardens, FL

A decade in the trenches — from Director of Admissions to VP of Sales at the fastest-growing software company in behavioral health.

I've built teams, managed multi-million dollar marketing budgets, and led multiple companies through 8-figure exits. Today, I help behavioral health organizations leverage technology and AI to accelerate growth.

Whether you're a startup trying to find product-market fit or an established provider looking to scale, I bring hands-on experience in admissions, revenue cycle management, contact center operations, and go-to-market strategy.

And because every one of those engagements eventually ran into a website that wasn't pulling its weight, I started building them myself — hand-coded, fast, and designed to turn visitors into calls.

"I'm not a consultant who talks theory. I've been in your seat, solved your problems, and built the systems that actually work."
Master's Educated SaaS Sales Revenue Cycle AI Integration Admissions Digital Marketing Web Design & Development

02 What I Do

Six ways I help you grow — plus one more

Strategic consulting services for behavioral health organizations — hands-on, not theoretical.

i.

Growth Strategy

Go-to-market strategy, sales process optimization, and growth roadmaps for behavioral health providers and tech companies.

ii.

Revenue Cycle Management

Optimize billing operations, reduce claim denials, and improve cash flow with proven RCM strategies and technology integration.

iii.

Technology Integration

CRM implementation, EHR optimization, and building tech stacks that actually work for behavioral health workflows.

iv.

AI & Automation

Implement AI tools for lead scoring, call center automation, predictive analytics, and operational efficiency.

v.

Contact Center Development

Build and optimize admissions call centers with proven scripts, training programs, and performance metrics.

vi.

Digital Marketing

PPC management, SEO strategy, and marketing analytics. I've managed millions in ad spend across Google, Meta, and more.

vii.

Websites

Hand-coded, fast, and built to convert. For consultants, treatment centers, and local businesses that need to be found.

See the offer
New · Web design & development

03 Websites

Hand-coded websites for people who need to be found.

No templates. No WordPress. No page builders. I write every site by hand, so it loads instantly, looks like it cost a fortune, and does one job: turn the person reading it into a call, a booking, or an admission.

Built for consultants and founders, treatment centers and sober-living homes, and local service businesses — the same three worlds I've spent a decade in. You talk to the person who designs it, builds it, and launches it.

24hrs Live in as little as 24 hours.Send me your logo, your photos, and what you do. Most sites go from first call to live domain in a day or two — not a quarter.

Every project includes the domain, the hosting, the launch, and the boring-but-critical parts most designers skip: forms that actually deliver, analytics that actually track, and search-engine basics that actually get you found.

  • Design that matches your brandA real page mockup on our first pass — colors, type, and photography that feel like you, not a theme.
  • Hand-coded and fastNo plugins to break, no bloat to slow it down. Loads in under a second on a phone.
  • Mobile-first, every screenMost of your visitors are on a phone. The site is designed there first, then scaled up.
  • Domain, hosting & launchI register or connect your domain, set up hosting and HTTPS, and take it live. You just approve.
  • Forms, booking & paymentsContact forms that land in your inbox, call buttons, booking links, and payment links when you need them.
  • SEO basics & analyticsTitles, descriptions, structured data, and Google Analytics wired in on day one, so you can see who's coming.

How a project runs

Five steps · first call to live site

01

Discover

A 30-minute call. Your goals, the pages you need, and a few sites you like.

02

Design

A real page — not a wireframe — in your colors, with your photos and copy.

03

Build

Hand-coded, mobile-first, and tested on real phones before you ever see it.

04

Launch

Domain, hosting, HTTPS, forms, analytics and search basics — all handled.

05

Grow

Updates when you need them, and the numbers to know what's working.

Start a project See recent work No quotes over email until we've talked — every site is scoped to what you actually need.

04 Recent Work

Three sites, three very different businesses.

Every one is live, hand-coded, and built to bring in the right kind of call. Hover a screen to scroll through the page.

raeellenellis.com
raeellenellis.com — full page
i. Personal brand

RaeEllen Ellis

raeellenellis.com ↗

A personal-brand hub for a behavioral health strategist, founder, and speaker — one page that introduces her, her three ventures, and how to book her.

Cormorant Garamond + Inter
  • Editorial design system built around her existing gold and navy brand
  • Ventures, results, speaking, and press in one scrolling story
  • Booking link, LinkedIn, and press feature wired in
  • Custom domain, HTTPS, social previews, and search basics
One pagePersonal brandCustom domainNetlify
Visit the live site
mywashaway.com
mywashaway.com — full page
ii. Local service business

Wash Away Pressure Cleaning

mywashaway.com ↗

A lead-generating site for a Treasure Coast pressure-washing company. Real jobs, real reviews, and a quote form that lands in the owner's inbox.

Outfit + Inter
  • Draggable before-and-after sliders of actual jobs
  • Quote form and click-to-call built for phones
  • Local search setup: business schema, reviews, service area
  • Photos optimized from 22 MB down to 1.6 MB
Lead generationLocal SEOFormsBefore / after
Visit the live site
sarahshousellc.com
sarahshousellc.com — full page
iii. Treatment & recovery

Sarah's House LLC

sarahshousellc.com ↗

A six-page site for a family-run sober-living home in Port St. Lucie — warm, trustworthy, and built so a family in crisis can find the phone number in one second.

Newsreader + Work Sans
  • Six pages: home, about, the family, benefits, contact, payments
  • Online payments through secure Stripe links
  • Admissions and contact forms that land in the family's inbox; phone on every page
  • Custom domain, HTTPS, and privacy-friendly analytics
Multi-pagePaymentsSober livingCustom domain
Visit the live site
Yours could be next.Tell me what you do and who needs to find you. I'll show you what it could look like before you commit to anything.
Start a project

05 Career

A decade of leadership

Operator first, consultant second — every engagement is grounded in roles I've actually held.

2024 — Now

Vice President of Sales

Dazos

Leading sales for the fastest-growing software provider in behavioral health. Driving growth through innovative CRM, RCM, and VOB solutions.

2021 — 2024

Sales Director

Dazos

Built and scaled the sales organization, helping behavioral health providers transform their operations with technology.

2022

VP of Admissions & Billing

Better Soul

Oversaw admissions operations and billing department, driving operational efficiency and revenue growth.

2021 — 2022

Director of Revenue Cycle Management

Resurgence Behavioral Health

Managed billing operations, enterprise cash flow analysis, revenue forecasting, and led BI reporting team for data-driven decisions.

2020 — 2021

Director of Admissions

Behavioral Health Provider

Built and led admissions teams, optimized conversion funnels, and implemented systems for scalable growth.

06 Tools & Technology

Hands-on with the platforms that power behavioral health

Google AdsGoogle AnalyticsSearch ConsoleTag ManagerSalesforceDazos CRMHubSpotZohoKIPuAllevaLightningStepSunwaveRittenOpuseClinicalWorksQualifactsCallTrackingMetricsCallRail
RingCentralFive9Dialpad8x8CollaborateMDAdvancedMDAvea (KIPu RCM)MailChimpConstant ContactHubSpot MarketingDazos iCampaignClaudeChatGPTGeminiGrokDocuSignPandaDocHelloSignNetlifyFirebase

Google Suite

Google AdsGoogle AnalyticsSearch ConsoleTag Manager

CRM Platforms

SalesforceDazos CRMHubSpotZoho

EMR Systems

KIPuAllevaLightningStepSunwaveRittenOpuseClinicalWorksQualifacts

VoIP & Call Tracking

CallTrackingMetricsCallRailRingCentralFive9Dialpad8x8

Billing Software

CollaborateMDAdvancedMDAvea (KIPu RCM)

Marketing Automation

MailChimpConstant ContactHubSpot MarketingDazos iCampaign

AI Platforms

ClaudeChatGPTGeminiGrok

Web & Hosting

HTML / CSS / JavaScriptNetlifyFirebaseCloud FunctionsStripe linksDomain & DNS setup

E-Signature & Docs

DocuSignPandaDocHelloSign

Specialized Skills

Revenue ForecastingCPA OptimizationInsurance Reimbursement ProjectionsCustom Tech Stack IntegrationRevenue Cycle ManagementLead GenerationWebsite Design & Development

07 Get in Touch

Ready to scale?

Consulting, a website, or both — tell me what you're working on and I'll tell you honestly whether I can help.

sam.hessler@gmail.com Palm Beach Gardens, Florida · working nationwide Replies within one business day

Start the conversation

A few details and I'll come back with next steps — usually the same day.

No spam, no newsletter. Just a reply from me.

Something went wrong sending that. Email me directly at sam.hessler@gmail.com.

Got it. Thank you.

I read every message myself and will reply within one business day. If it's urgent, email sam.hessler@gmail.com.